Penny Spehar

Penny Spehar leads brand messaging, executive voice, and public relations at BKR H/LL, shaping how the company tells its story in the fintech space. With more than 20 years of experience creating high-impact content across marketing, communications, and executive strategy, she thrives at the intersection of storytelling, thought leadership, and brand clarity. At BKR H/LL, Penny crafts narratives that strengthen the company’s reputation, support sales enablement, and amplify leadership voices—ensuring every message is purposeful, consistent, and trusted.

Before joining BKR H/LL, Penny was Director of PR and Content at M3 Group, where she oversaw integrated communications for public institutions, nonprofits, and purpose-driven brands. She led content development, brand storytelling, editorial strategy, and multi-platform distribution while managing a creative team across writing, design, and digital. Her work included creating brand messaging and marketing strategies for national and global organizations, conducting media training for executives, guiding proactive communications during both growth and crisis, and directing cross-functional editorial teams to maintain brand consistency across channels.

Earlier in her career, Penny held senior communications roles at Michigan State University and Central Michigan University, where she built campaigns that elevated institutional priorities, strengthened executive communications, and established award-winning storytelling programs.

Her career highlights include supporting sales enablement strategies, onboarding senior executives with compelling narrative development, and driving thought leadership that resonates across education, finance, technology, and nonprofit sectors. Penny earned a B.S. in International Business and Management from Central Michigan University and an M.A. in Strategic Communications from Michigan State University,

Outside of work, Penny and her husband share a blended family of five grown children and a rescue dog. She enjoys baking, gardening, SCUBA diving, trap shooting, traveling, and working on her golf and pickleball game.